Consejos para un Mystery Shopping efectivo

Si estás por llevar adelante una acción de marketing y ventas es fundamental que realices una correcta investigación de mercado. El Mystery Shopping será una técnica que te permitirá medir de manera “in situ” diversos aspectos de tu empresa y la competencia. Mystery Shopping Mystery Shopping es un método principalmente cualitativo con el objetivo de […]

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Use your Branding to attract talent

In recent years, the number of companies that have implemented specific branding strategies aimed at attracting human talent has grown. For years they have used this approach in order to appeal to their consumers so why not do the same to attract and retain talent and reduce hiring costs? Employer branding Employer branding is the […]

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